SilverTree Marketing

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Michelle Lange, President
mlange@silvertreemarketing.com

President and founder of SilverTree Marketing, Michelle is also our lead strategist. She is a strategic marketing professional, with a broad experience base in automotive, education, and business consulting. Responsibilities over nearly 20 years include launching numerous initiatives for global clients (General Motors Global Marketing University, Dow Chemical), national clients (MathScore, Chevrolet, ConAgra), and regional clients (Kasco Construction Services, Birmingham Public Schools).

Michelle earned a Business degree and a master’s in Communications from Michigan State University with executive study at Wharton and Stanford. Michelle has received recognition on many levels including awards by Advertising Age and Business Week as a top marketer.

Michelle Lange, President

Inspiration
Mrs. Irwin walked into class one day with this clear large jar containing sticks, leaves and fragile new green balloon like items dangling from the branches. We watched the colors and texture change a little each day until a delicate orange and black butterfly emerged completing the transformation of a furry striped caterpillar into a magnificent Monarch. So began my lifelong interest in science and transformational change.